It was further explained that this song would be a surprise for fans while Blackpink prepares for Square Three (which later became Square Up), the next release in the Square series after Square One and Square Two. On June 19, the title of the single was revealed to be "As If It's Your Last" ( Korean: 마지막처럼), and the time of the new release was confirmed to be 6 pm KST on June 22. Subsequently, from June 16 to June 18 each of Blackpink's members' individual teaser was released. On June 13, 2017, YG Entertainment revealed a teaser of the new single and confirmed the release date to be June 22. ![]() The next day on June 6 it was announced that Blackpink would likely release the new song between June 15 and June 20. On the same day, YG Entertainment's CEO Yang Hyun-suk released a photo of Blackpink on the filming location of the new music video, confirming that Blackpink would make a June comeback, which is 7 months after the group's last release Square Two (containing the songs " Playing with Fire" and " Stay") in November 2016. In mid-May 2017, YG Entertainment officials had confirmed that Blackpink were working toward a June comeback, and on June 5 it was revealed that Blackpink would be filming the music video for the new single during that week. However, the group ultimately turned the demo down. The demo for the track was originally given to 2NE1 with the title "Blame It On Your Love", where it was proposed as a single for their second studio album Crush in 2014. Blackpink promoted the single with live performances on the music programs Inkigayo and Show! Music Core in the weeks following its release. In Japan, the song was certified gold in streaming by the Recording Industry Association of Japan (RIAJ). ![]() The single garnered over 2,500,000 digital downloads and 100 million streams in South Korea as of 2018. Musically, "As If It's Your Last" is a synth-pop, house, reggae and moombahton song with its lyrics revolving around finding and losing love.Ĭommercially, the song debuted atop the Billboard World Digital Songs chart, in addition to number two on the K-pop Hot 100 and number three on the Gaon Digital Chart. The song was written by Teddy Park, Brother Su and Choice37, whilst production was handled by Future Bounce, Teddy Park and Lydia Paek. It was released as a standalone single via YG Entertainment on June 22, 2017, and was made available to digital outlets. " As If It's Your Last" ( Korean: 마지막처럼 RR: Majimakcheoreom) is a song recorded by South Korean girl group Blackpink. "As If It's Your Last (JP Ver.)" on YouTube ![]() 2017 single by Blackpink "As If It's Your Last"
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